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| Imagineering Way, The | 
 enlarge | Author: The Imagineers
Publisher: Disney Editions
Category: Book
List Price: $10.95
Buy Used: $2.95
You Save: $8.00 (73%)
Avg. Customer Rating:  11 reviews
Sales Rank: 39457
Media: Paperback
Number Of Items: 1
Pages: 208
Shipping Weight (lbs): 0.5
Dimensions (in): 7.1 x 5 x 0.6
ISBN: 0786856319
Dewey Decimal Number: 384.80979494
UPC: 725961010959
EAN: 9780786856312
ASIN: 0786856319
Publication Date: July 15, 2005
Availability: Usually ships in 1-2 business days
Condition: Standard used condition ie..Same quality you would find in your local bookstore.This is a new unread book that received the above wear during its handling. Has remainder mark.
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| Customer Reviews:
| Showing reviews 1-5 of 11 | | NEXT » |
 Nice read for the Imagineering buffs March 21, 2008
A nice little book giving an insight in the process of creative thinking that makes up the Imagineering process. But don't expect any special behind-the-story information or the like. More of tips and tricks on how-to start and develop any project which needs a creative line of thought.
If you're in to Imagineering, it's a nice read, but don't expect a 'how to build your own theme park'.
 Creativity Primer from Creativity Masters November 8, 2007
1 out of 1 found this review helpful
For as long as I can remember, I have been a fan of Disney. As an adult, I have been very interested in learning why Disney has been so successful for so long. Reading this excellent, fast-reading book gave me some first-hand insights into Disney's creative genius that I have long admired. If you want to read, and in some cases see, the thoughts of Disney "Imagineers" about what inspires, motivates, and brings out their creativity, then this book is for you.
The purpose of the book, as presented in the introduction, was clear, and clearly achieved: "...[to] put down on paper the essence of what the Imagineering culture and environment means, and how that very culture allows them to create their magic...the goal was to offer readers wonderful essays and anecdotes they would be able to absorb and somehow adapt to help them live more creative lives."
From this diverse collection of sketches and narratives from many different Imagineering folks, I found quite a few stimulating quotes and phrases that had special meaning to me. These quotes covered topics such as, but not limited to, remembering what it was like to be a child with an active imagination, not being afraid of blank sheets of paper, customer service, solving problems and challenges, team-building, dealing with uncertainty, and the value of being thick-skinned to critique:
"In the lexicon of youth ... there is no such word as `fail'!"
"..."fear" too often spells failure."
"Nothing is worse than doing nothing."
"What am I doing that is getting in the way of what I want to happen?"
"As a mentor, don't provide every answer. Rather, ask "Why do you think it is this way?" A good mentor doesn't give the answers, but helps others figure it out for themselves."
"When we fail, we don't stop. Sometimes you have to go backward in order to go forward, but we never stop."
"There is no right answer, only the best answer."
"The imagination anchors best in what we know."
"To be creative is to be curious, and to be curious involves risk."
"Our guests' reactions to the experience will be instinctive and emotional - we need to tap into that, too."
 not quite there... May 22, 2007
1 out of 2 found this review helpful
The idea behind this book is certainly good (I got really excited when I first saw this), but to be honest, I finished this book feeling very disappointed. It's a cute book, but was rather empty and certainly didn't spark my creative side. I'd suggest buying "Walt Disney Imagineering: A Behind the Dreams Look At Making the Magic Real", as looking at the Imagineers ideas and accomplishments will get your creative juices flowing long before "The Imagineering Way" will.
Fun and functional January 9, 2007
Looking to ignite some fires at your office because the team cant stand their ideas getting squashed by the man? Buy multiple copies of the book, write a little forward tailored to each of the recipients including the boss and let them know there will be a quiz. Make sure you remind them about the quiz and administer it. Even if the boss doesnt read it the employees will feel valued and that might keep the good ideas flowing long enough for you to find a more fulfilling job elsewhere.
Seriously though, quick read with great ideas to generate new ways to approach how to get projects moving again. Has it helped us here at ... yes to a point.
Nice short read. January 4, 2006
2 out of 2 found this review helpful
The Imagineering Way Ideas to Ignite Your Creativity is an interesting, enlightening, and inspiring look at the creative process that the Imagineers of Walt Disney World go through when tackling one of their larger than life problems. Whether you're an engineer, artist, musician, or anything in between, this book will definitely help you in solving problems creatively on the job or in everyday life.
While the anecdotes that are provided in the essays are entertaining, the overall message to be gained from this book is to stop talking about doing things and start doing them, even if it isn't the right solution to the problem at hand, just start doing something.
Reading this has provided me with many ideas, and hopefully the kick in the pants I needed to start doing something.
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